Posts tagged “apple”.
Page 2 of a 1998 Italian Apple brochure introducing the iMac G3, the PowerBook G3, Mac OS 8 and related software.
Good “vintage” stuff from Riccardo Mori over at System Folder. Love the lady’s shirt.
I learned to type on a Macintosh. A Color Classic, I believe, because of what I remember from the size, shape, and color-ness of it. That was seventh grade.
From there, I didn’t touch a Macintosh until college, where our newspaper office held a room full of PowerMac G4s. We did our design on Quark, and then on Indesign. I remember coming into that dark office, with all those sleep lights pulsating, and feeling the power of those machines.
Apple was always just on the periphery of my attention back then. I remember being a resident assistant in one of the dorms, walking into a student’s room and seeing a candy-colored iMac G3 sitting on her desk. “What a cool computer,” I thought – me being a computer guy. When the iMac G4 was released, I thought that was even cooler. Back in our newspaper office, I remember Jeremy talking about buying his iBook G3, and how he was wary of buying the “new operating system” and opting for OS 9 instead.
It wasn’t until after college, in 2005, when I thought about buying my very own computer, my first, and I considered the iBook G4. After a lot of research, and a few conversations with friends, I bought into the Apple way of life with that iBook.
And I’ve never looked back.
I went all-in on the Apple lifestyle. The iBook arrived in November, and that January I bought my iPod. It’s still working, and is still my main iPod, five years later. From there I picked up the beginnings of my classic Mac collection, my Newton, and then my iPhone. Each experience was exciting, exploratory, and a lot of damn fun.
Now, six years later, Apple is a part of my everyday life. Not just my working or productive life, with the Mac and the iPhone and all my iPods, but in my mental space as well. I check Macsurfer religiously, every day, at 10 a.m. I read Daring Fireball and listen to MacBreak Weekly. David and I do a podcast where we talk about this stuff. Apple is my hobby. I’ve never been sorry about that.
I still have that iBook G4. It serves as my living room jukebox. It still runs OS X 10.4 like a dream. And every time I start fiddling with it, I remember what it was like, back in those first few months of using the Mac, to have my life changed by a computer. To have so much fun on a computer. To enjoy – really enjoy – using a computer.
Like most Apple fans, I’m extremely biased when it comes to computers. When people ask me what computer to buy, they know what I’m going to say. When they ask which phone to get, well – they should know better than to ask. And as far as spreading the Apple virus, I’m pretty contagious. I have several friends who have gone all-in for Apple, too, thanks to my suggestions.
It’s like that with this stuff. It grabs hold of you and makes you wonder why you ever used anything else.
And not just that, but there’s this rich story behind Apple: couple of guys build a computer, then build one of the best-selling computers of all time, then the company goes on to make computers as we know them with the Macintosh. Founder leaves. Company flounders. Founder returns with a rocket to the moon, invents several more industries, and dies as his company becomes the largest on Earth.
If the products weren’t enough, it’s the story that gets me every time. These are the guys we’re supposed to root for.
So today my thoughts are with all those who lived and worked with Steve Jobs. I feel for his family. I feel for everyone who walks down a hallway at One Infinite Loop. And I feel for Apple, because now I really wonder what happens when the guy you paid $1 a year to say “no” a bunch of times goes away.
Mr. Jobs founded Apple in 1976 with Steve Wozniak, and built the company’s reputation with the Apple II and Macintosh computers. He left Apple in 1985 after a conflict with John Sculley, then the chief executive. The following year, with a small group of Apple employees, he founded NeXt Computer, which ultimately focused on the corporate computing market, without notable success. In 1986, he bought the computer graphics division of Lucasfilm and re-established it as the independent animation studio Pixar.
A decade later he sold the NeXt operating system to Apple and returned to the company. In short order he was again at the helm and set out to modernize the company’s computers.
And so ends a helluva run.
Lots will be said about Steve Jobs resignation, but it’s the above story that always moved me about Apple. Here was a company that kicked out its founder, struggled, brought him back, and went on to achieve greater things. If that’s not a archetype of a story, I don’t know what is.
This after I challenged him with a hypothetical blueberry model. Boy, does that guy deliver or what?
Also: a beige model, for the classic lovers. Love how the Apple logo could serve as the new Home button.
While the iPad 2 is the first iPad I’ve considered buying, I would pick up a pinstripe Apple tablet in a heartbeat.
Just for fun, I posted a few new iPhone wallpapers that might interest Apple fans: four wrinkled-paper versions, like the Newton one above.
“I was there until Steve came back and it was clear he was going to kill the project. In some ways I am sad he did, but I can see why he needed to. Apple had to focus or there would be no Apple today. As it is, some of the technologies are around today (as are the engineers that created them). You can see it in the recognition of addresses and events, and in many other places.”
- Maurice Sharp, ex Newton DTS Engineer and Manager, via the Newtontalk list.